NIL glossary
What is an NIL collective?
An NIL collective is a group, usually formed by a school's supporters, that pools money to pay that school's athletes for NIL activities, and under the House settlement rules most collectives are associated entities.
On this page
In detail
Since July 2025, deals between collectives and Division I athletes must be reported to NIL Go and must have a valid business purpose and pay within a reasonable range of compensation. A collective may still act as a marketing agent that connects athletes with outside businesses. Several high school associations, including Florida's and Georgia's, ban collectives for high school athletes.
See NIL collectives.
Frequently asked questions
Are NIL collectives still allowed?
Yes, in college, but their deals are reviewed in NIL Go as associated-entity deals. Many high school associations ban them.
Sources
- Student-Athlete NIL Deals — College Sports Commission
- Rules and Policies — College Sports Commission
- Appendix N: Guidelines Regarding Name, Image and Likeness (2025-26) — Georgia High School Association
This is general information, not legal advice. NIL rules differ by state, school, association and sport, and they change often. Check the official sources linked on this page and talk with your school's compliance office, your state association or a licensed attorney before you sign anything.