NIL rules by state
Oklahoma NIL rules for college and high school athletes
Oklahoma college athletes can earn NIL money under the Student Athlete Name, Image and Likeness Rights Act (SB 48, 2021), amended in 2023 and 2024; in 2025 the Senate passed SB 490 to let schools share revenue with athletes, following Gov. Kevin Stitt's Executive Order 2025-01. Oklahoma high school athletes can earn NIL money under OSSAA guidelines issued in 2022, as long as pay is not tied to athletic success or enrollment and no school marks, apparel or facilities are used.
We could not read the OSSAA's current guidelines or confirm whether SB 490 (2025) became law.
| Level | Rule | Who sets it |
|---|---|---|
| College | Yes: Student Athlete NIL Rights Act | SB 48 (2021), amended by SB 840 (2023) and SB 1786 (2024) |
| High school | Allowed with limits | Oklahoma Secondary School Activities Association (OSSAA) |
Key facts
- College law: Student Athlete NIL Rights Act, SB 48 (effective May 28, 2021), amended by SB 840 (effective May 25, 2023) and SB 1786 (2024).
- Gov. Kevin Stitt's Executive Order 2025-01 addressed revenue sharing; SB 490 (2025), which passed the Senate, would make it permanent.
- High school: OSSAA guidelines (October 2022) under its amateur rule (Rule 5) and recruiting rule (Rule 9).
- Pay may not depend on athletic success, may not be an enrollment incentive, and may not come from the school or anyone acting for it.
- No school name, logo or mascot, no OSSAA marks, no school apparel or equipment, and no school facilities.
- No endorsements that conflict with local district policy, such as tobacco or alcohol.
On this page
Oklahoma NIL law for college athletes
Oklahoma's Student Athlete Name, Image and Likeness Rights Act was created by SB 48 in 2021 and amended by SB 840 in 2023 and SB 1786 in 2024.
In 2025, after Gov. Kevin Stitt's Executive Order 2025-01, the Oklahoma Senate passed SB 490, which would let Oklahoma's NCAA member schools enter revenue-sharing agreements with athletes. We could not confirm whether the House passed it. Oklahoma's Big 12 and SEC schools take part in House settlement revenue sharing.
Division I athletes also report third-party deals of $600 or more to NIL Go within five business days.
Oklahoma high school NIL (OSSAA)
The OSSAA Board approved NIL guidelines in October 2022. It does not stop students from commercial activities as individuals, and NIL does not cost amateur status if students meet the amateur rule (Rule 5) and do not violate the rule against influencing a student to attend or stay at a school (Rule 9).
- Pay may not depend on athletic success, may not be an incentive to attend a school, and may not come from the school or someone acting as its agent.
- No school logos, name or mascot, and no trademarked OSSAA logo or acronyms.
- No school apparel or equipment with the school name, logo or mascot.
- No school facilities.
- No endorsements that conflict with local district policy, such as tobacco or alcohol.
Frequently asked questions
Can Oklahoma high school athletes get NIL deals?
Yes, under OSSAA guidelines: pay not tied to athletic success or enrollment, not from the school, and no school marks, apparel or facilities.
Next steps
Sources
- OSSAA board approves NIL guidelines for Oklahoma high school students — The Oklahoman via Yahoo News
- Senate passes landmark NIL legislation to protect Oklahoma student athletes — Oklahoma State Senate
- SB 1786 (2024), enrolled — Oklahoma Legislature
- Student-Athlete NIL Deals — College Sports Commission
This is general information, not legal advice. NIL rules differ by state, school, association and sport, and they change often. Check the official sources linked on this page and talk with your school's compliance office, your state association or a licensed attorney before you sign anything.

