NIL rules by state
New Hampshire NIL rules for college and high school athletes
New Hampshire college athletes can earn NIL money under NCAA and College Sports Commission rules and their school's policy, because New Hampshire has no state college NIL law. New Hampshire high school athletes have been allowed to earn NIL money since the NHIAA changed its bylaws in late December 2022, as long as there is no school team, school or NHIAA affiliation.
We could not read the current NHIAA bylaw text; this page relies on news coverage of the change.
| Level | Rule | Who sets it |
|---|---|---|
| College | No state statute | NCAA and College Sports Commission rules; school policy |
| High school | Allowed with limits | New Hampshire Interscholastic Athletic Association (NHIAA) |
Key facts
- New Hampshire has no state statute on college NIL that we could find; HB 312 (2025) proposed a New Hampshire Fair Play Act.
- High school: NHIAA bylaws changed in late December 2022 after November board approval.
- Students may use their NIL as long as they are not representing their high school.
- No school team, school or NHIAA affiliation, uniforms or marks in endorsements.
- Students may receive up to $1,000 in prize money or prizes of equal value for competitions without losing amateur status.
On this page
New Hampshire college NIL: no state law
We found no New Hampshire statute on college NIL. Since the NCAA's interim policy took effect on July 1, 2021, athletes at schools in states without an NIL law may take part in NIL activity without breaking NCAA NIL rules, and each school sets its own NIL policy.
Division I athletes also report third-party deals of $600 or more to NIL Go within five business days.
HB 312 (2025) proposed a New Hampshire Fair Play Act that would bar colleges from rules preventing NIL compensation; we could not confirm whether it passed.
New Hampshire high school NIL (NHIAA)
The NHIAA adjusted its bylaws in late December 2022 to let student-athletes profit from their NIL as long as they are not representing their member high school. The rulebook still bars capitalizing on athletic fame in connection with the school team, school or NHIAA, but does not restrict commercial endorsements with no school team, school or NHIAA affiliation.
- No school uniforms, logos or other marks.
- Prize money or prizes worth up to $1,000 for a competition do not cost amateur status.
Frequently asked questions
Can New Hampshire high school athletes get NIL deals?
Yes, since late December 2022, for endorsements with no school team, school or NHIAA affiliation.
Next steps
Sources
- Name, image, likeness arrives in NH high school athletics — New Hampshire Public Radio
- NHIAA's Jeff Collins explains NIL decision making — Concord Monitor
- NCAA adopts interim name, image and likeness policy — NCAA
- Student-Athlete NIL Deals — College Sports Commission
This is general information, not legal advice. NIL rules differ by state, school, association and sport, and they change often. Check the official sources linked on this page and talk with your school's compliance office, your state association or a licensed attorney before you sign anything.