NIL rules by state
Minnesota NIL rules for college and high school athletes
Minnesota college athletes can earn NIL money under NCAA and College Sports Commission rules and their school's policy; we found no Minnesota college NIL statute. Minnesota high school athletes can earn NIL money under the MSHSL's NIL policy, as long as the pay reflects market value, is not tied to performance or recruiting, does not come from the school, boosters or a collective, and uses no school marks.
| Level | Rule | Who sets it |
|---|---|---|
| College | No state statute | NCAA and College Sports Commission rules; school policy |
| High school | Allowed with limits | Minnesota State High School League (MSHSL) |
Key facts
- We found no Minnesota statute on college NIL.
- High school: MSHSL Name, Image and Likeness Policy under Bylaw 201.00 (adopted June 7, 2022; updated June 4, 2024).
- Pay must be commensurate with market value and not tied to athletic performance or recruiting.
- No pay from the school or its agents, including booster clubs, foundations and collectives; NIL collectives working for a member school are prohibited.
- No MSHSL or school logos, marks or mascots, no school uniform or school-issued apparel, and no reference to the student's high school activities when promoting a business.
- Banned: gambling, alcohol, tobacco, cannabis, banned or illegal substances, adult entertainment, contraceptive and sexual enhancement products, and weapons.
On this page
Minnesota college NIL
We found no Minnesota statute on college NIL. Since the NCAA's interim policy took effect on July 1, 2021, athletes at schools in states without an NIL law may take part in NIL activity without breaking NCAA NIL rules, and each school sets its own NIL policy.
Division I athletes also report third-party deals of $600 or more to NIL Go within five business days.
Minnesota high school NIL (MSHSL policy)
The MSHSL's NIL policy (June 7, 2022, updated June 4, 2024) operates under its amateur bylaw, 201.00. A student may earn compensation for NIL activity if the pay is not contingent on athletic performance, is not an inducement to attend or stay at a school, is commensurate with market value, and is not provided by the school or its agents, such as a booster club, foundation or collective. NIL activity may not interfere with academics or cause the student to miss team obligations.
- Teaching and coaching: students may be paid for instructing or coaching a sport, paid by the lesson recipient, and may advertise it.
- Advertising: allowed with no school involvement and no MSHSL or school logos, marks or mascots; no school uniform or school-issued apparel.
- Autographs: allowed at non-school promotional events, without school marks, and never during team or school events.
- Representation: a student may use a professional service provider, but not one employed or contracted by the school, at a typical industry fee.
- Prohibited: selling school-provided items before eligibility ends, referencing high school activities when promoting a business, the banned categories above, and equipment companies using a student's NIL to publicize the school's use of their equipment.
An NIL collective working on behalf of or for the benefit of an MSHSL school is prohibited and puts both student eligibility and the school's membership at risk.
Frequently asked questions
Can Minnesota high school athletes get NIL deals?
Yes, under the MSHSL NIL policy: market-value pay not tied to performance or recruiting, no school or booster money, no collectives, no school marks or uniforms and no banned categories.
Next steps
Sources
- MSHSL Name, Image and Likeness Policy (rev. June 4, 2024) — Minnesota State High School League
- NCAA adopts interim name, image and likeness policy — NCAA
- Student-Athlete NIL Deals — College Sports Commission
This is general information, not legal advice. NIL rules differ by state, school, association and sport, and they change often. Check the official sources linked on this page and talk with your school's compliance office, your state association or a licensed attorney before you sign anything.